PUMA India and Accenture joins to enhance PUMAs supply chain and distribution network in India

The sports brand PUMA India has partnered with the international consultancy firm Accenture, to improve PUMA's supply chain and distribution network in India. With the use of digital twin technology, Accenture hopes to assist PUMA in lowering operating expenses and expediting order fulfillment. 

In terms of PUMA's objective to optimize logistics and enable quicker product delivery to clients throughout India's states and territories, the partnership represents a significant advancement.

From massive hubs to regional warehouses, PUMA India's supply chain strategy has been completely redesigned thanks to Accenture's sophisticated analytics. 

In order to satisfy the demands of India's expanding customer base, the transformation focuses on quicker shipment times and a more effective flow of materials, streamlining layout and fulfillment procedures. 

It is anticipated that the enhanced logistics strategy would result in lower shipping expenses, which is consistent with PUMA's resolve to meet customer demands by delivering goods more quickly and affordably.