Myntra, a well-known Indian clothing marketplace that is owned by Flipkart, has entered the fast commerce space with a pilot program called "M-Now."
Operating in a few pincodes in Bengaluru, this business promises to deliver goods in 30 to 2 hours, which is a big improvement over conventional delivery methods.
It builds on the company's 'M-Express' function, which now provides delivery within 24 to 48 hours for specific categories.
Customers may now obtain products from brands like Mochi, Wrangler, Metro, Being Human, and Lavie with previously unheard-of speed thanks to M-Now.